Obviously I have no reasons to explain you why this blog has not been updated for almost a year other than saying, I didn’t find time for blogging or I have been busy engaged in providing SEO services to my SEO Outsourcers’ or I was just concerned towards my team management, or I am just happy with what I have been earning$$$$ !
Now as I have realized the importance of blogging and whatever I had missed in this time without blogging, I would like to share with you.
No Search Engine Benefits aka No Search Traffic
We all know if business requires website then it has to rank in search engines for target keywords because search engines are the major platforms to reach maximum audience. Also, updating blog with keywords optimized content will make an excellent positive impact in search engine rankings. As I have kept quiet for a long time no blogging, the crawler status of search engine bots increased from 30days to 60days and it has the recent status as 90days longer! Crawling is actually the initial function assigned to any search engine bot. If the crawling stage itself is this slow, no question on text matching and ranking benefits which are actually the next stages assigned to a SE bots’ as part of ranking algorithms. To say it simple, as I have no search engine rankings for not blogging regularly, I have eventually lost most traffic = most Business!
No Real Benefits from Social Sites = No Potential Customers !
In the present world wide marketing, what is the next big platform to get maximum exposure to your business? Or what are the other online activities you do other than search? Yes, you are right I am talking about networking on social network sites like Facebook and Twitter. But before I explain you the loss I have achieved, I want to clear you what social networks are meant for me: They offer wonderful opportunity to connect globally. Highly useful to create and develop a network (specially niche related) for me and for my business which is nothing but building Personal and Business brand. Share valuable, fun information and sometimes sell my services without creating any mess. 
So, as said that I look forward connecting with my niche related people doing the stuff explained above, I often feel guilty answering to this question whenever I communicate with Internet Marketers who wish to do business with me: You have only 8 blog posts in the past 10 months, why? Fortunate is that I need not explain them big reasons as they are already in my field (SEO) and all that they require are the results I have achieved during my work. But I realized that is not enough if I have to make strong presence on social networks. Because when we have the opportunity to reach global audience via social network sites it is actually not that easy to grab their attention especially to my business. To say it simple, what is my goal when I am not reaching the people’s interests who are connected with me in my network? Of course I know that not everybody who is in my network is actually looking for my business. Still, if I cannot reach up to those who are looking for my business, I cannot satisfy myself being on social networks.
Also during my presence on social networks I realized that social media relations can only become LIVE if you keep offering something valuable and useful. I am somehow glad that I am up to this mark as I keep updating some tips, something newsworthy and sometimes about personal experiences in my business topics. However, these cannot help me build my Business Brand! Now some of you might get this question: Is this guy worrying that he couldn’t earn income from social networks? Absolutely Yes and Partially No. The reason is simple; I am not doing it for charity. 
Though these are certain effects you will face for not blogging, remember that blog itself doesn’t gain all the benefits. A long-term SEO campaign that ensures established link-building strategies will help you reach all Search Engine benefits. Cannot agree? Read what Google and Bing suggests on this:
Bing : Successful link-building efforts require a long-term commitment, not an overnight or turnkey solution. You need to continually invest in link building efforts with creativity and time. Good things come to those who wait and work smartly!
Google : If your site is rather new and still unknown, a good way marketing technique is to get involved in the community around your topic. Interact and contribute on forums and blogs. Just keep in mind to contribute in a positive way, rather than spamming or soliciting for your site. Just building a reputation can drive people to your site. And they will keep on visiting it and linking to it.
Conclusion: In order to gain Search Engine Traffic, maintain Business Brand across social networks, gain prospective customers, Blogging will help you a lot!
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